Delivering Measurable Business Value with Scrum
Everybody is talking about “delivering business value”, but what does this mean in Scrum? Scrum emphasizes the Product Owner’s role in prioritizing backlogs and building the highest priority features first. But how can a Product Owner demonstrate measurable value delivered? More importantly, how do leaders articulate the real project or product goals for everyone to clearly understand?
The answers to these questions go beyond Scrum’s world of features, user stories, product and sprint backlogs. Attend this session to learn a method for delivering measurable business value with Scrum.
The session will be a presenter-lead with small-group exercises inner-mixed to illustrate the concepts. Participants will be encouraged to ask questions, agree, disagree and otherwise engage in discussion on how business value and Scrum relate to one another.
I’ll cover a background on my experiences as a technical architect and development team lead using XP (2001 - 2007), Scrum (2006 - present) and Evo (2005 - present) and how I came to be passionate about this topic. I’ll create exercises that will give attendees practice with taking real-world business problems and breaking them into measurable objectives, defining failure and success targets, and implementing measurement plans to capture the data going forward. During the talk I’ll inner-mix case studies from clients that have used this approach including their results and feedback from implementation.