Beer Miles! The Product Owner Simulation.

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Congratulations! You’ve just been granted initial funding for your Agile project! As the product manager you understand the market opportunity for your new Beer Miles rewards loyalty program, but how do you go from the business case to a product backlog? Your accountant says return on investment is key, the Marketing Director says user experience and community are key, while the IT says scalability and fault tolerance are high priorities. You have limited time and budget, and the pressure is on to make the product a success.

Working in teams, students participate in hands on exercises that go from business case through to a first production release. The session presents a Product Owner framework for thinking about Product backlog development. This interactive session covers business drivers, Product Backlog development, release planning, re-planning based on new data, and incremental releases. The training and skills are based on real world product owner issues, and are directly applicable and usable by product owners upon completion.

Students learn to go from business case to backlog, prioritize with missing information, evaluate Return on Investment models, and utilize team feedback in decision making.

All major product owner learning areas are covered in this tutorial. The exercises are fun, with a number of “gotchas” designed to catch people making assumptions, create emotional attachment, and drive home learnings that will persist with the attendees.

Process/Mechanics

An interactive session combining power point slides, business case handouts, card based planning and sorting, and poster paper. We have conducted this session for client businesses with excellent feedback. As recommended on the form I have not uploaded the whole presentation and instead have uploaded the Beer Miles business case. I can provide the whole presentation on request.

This session is facilitated by two experienced Agile trainers who consult on large agile implementations, and regularly provide training services. We believe having two trainers improves the experience of this class, and brings an additional perspective and to the discussions.

Session Timing:

  • 30 minutes - product ownership
  • 130 minutes - simulation
  • 20 minutes - debrief

Room setup: Facilitators

  • LCD or DLP Projector for laptop
  • wireless mics (2)

Each team should be 4-5 people. Each team requires:

  • Co-located table space (rounds, 8-10 are fine)
  • Facilitator prepared printed cards
  • Poster paper/easel